by Maxine Bolt | Aug 4, 2021 | Content Creation, Copywriting, Design, Digital Marketing, Digital Marketing Strategy, Targeting, UX/UI, Video Content, Website Management
User Experience Design – Don’t Skimp on UX! If User Experience Design is not at the center of all your marketing efforts, call it a day. Ask the experts; search Google—A/B test for yourself—User Experience (UX) ultimately determines your marketing...
by Maxine Bolt | Jul 7, 2021 | AI and Automation, Digital Marketing, Digital Marketing Strategy, UX/UI, Website Management
Chatbots for Marketing Thanks to the proliferation of conversational marketing, chatbots for marketing have become a staple—you see them everywhere these days! However, that’s not to say that you have to have a chatbot or virtual assistant on ALL your channels,...
by Maxine Bolt | Apr 1, 2020 | Digital Marketing Strategy, SEO, UX/UI, Website Audit, Website Management
A website audit is similar to a store inspection. You take a critical look at what’s working or not; what should stay or go—all to run more effectively.