by webmaster | Apr 5, 2023 | Digital Advertising, Social Media Marketing
Tips for the Top 3 Social Media Channels Optimisation applies to all paid digital media, which means social ads too. The socials (while all too happy to gain ad revenue) have criteria that advertisers must meet to promote it. Then getting your ads to perform better...
by webmaster | Oct 5, 2022 | Digital Advertising, Digital Marketing Strategy, Lead Generation, Social Media Marketing, Targeting
The whole concept of niche marketing sounds counterintuitive. How can advertising to a smaller audience increase sales? In a world of more than five billion internet users, trying to reach “everyone” is impossible. Even if you could, they’re not after what you offer....
by webmaster | May 4, 2022 | Content Creation, Digital Marketing, Digital Marketing Strategy, Social Media Marketing
Best Practices for Better Business-to-Business Social Media Marketing What does it take for B2B brands to win at social media in 2022? This article looks at best practices and trends you need to know for better business social media marketing. These days, consumer...
by Maxine Bolt | Feb 2, 2022 | B2B Marketing, Digital Advertising, Digital Marketing, Digital Marketing Strategy, Social Media Advertising, Social Media Marketing
The Best Social Media Platforms For Business Marketing In 2022 What do you want? High-performing social media marketing! Where will it go? Um. If finding the best social media platforms for business to business (B2B) marketing has you stumped, look no further. Here’s...
by Maxine Bolt | Jan 6, 2021 | Digital Advertising, Digital Marketing, Digital Marketing Strategy, Email Marketing, PPC, Social Media Advertising, Social Media Marketing, Targeting
Planning your Digital Marketing Strategy for 2021 Reality Check: We’re Covid-Fatigued Too Allow us to clear the air quickly. We’re all feeling Covid-fatigue. The original plan for this post was to focus on the future, leaving the pandemic behind us (where it belongs)....
by Maxine Bolt | Nov 2, 2020 | B2B Marketing, Digital Marketing, Digital Marketing Strategy, Social Media Marketing
The Beginner’s First Rule in Social Media Marketing for Business Whether you’re new to social media marketing (SMM) or you’d like to improve your business marketing game, this fundamental best practice will set you on a winning trajectory. Avoid This Common Start-Up...