by Maxine Bolt | Apr 7, 2021 | Digital Advertising, Digital Marketing, Digital Marketing Strategy, Social Media Advertising, Targeting
Millennials hold the most buying power of all other generations, which means they are also the most targeted.
by Maxine Bolt | Mar 3, 2021 | Digital Marketing, Digital Marketing Strategy, Email Marketing, Targeting
You know the moment you can tell someone doesn’t remember who you are? That’s how your customers feel when you don’t personalise your marketing.
by Maxine Bolt | Feb 11, 2021 | Customer Journey and Sales Funnel, Digital Marketing, Digital Marketing Strategy, Targeting
You know the moment you can tell someone doesn’t remember who you are? That’s how your customers feel when you don’t personalise your marketing.
by Maxine Bolt | Jan 6, 2021 | Digital Advertising, Digital Marketing, Digital Marketing Strategy, Email Marketing, PPC, Social Media Advertising, Social Media Marketing, Targeting
Planning your Digital Marketing Strategy for 2021 Reality Check: We’re Covid-Fatigued Too Allow us to clear the air quickly. We’re all feeling Covid-fatigue. The original plan for this post was to focus on the future, leaving the pandemic behind us (where it belongs)....
by Maxine Bolt | Nov 2, 2020 | B2B Marketing, Digital Marketing, Digital Marketing Strategy, Social Media Marketing
The Beginner’s First Rule in Social Media Marketing for Business Whether you’re new to social media marketing (SMM) or you’d like to improve your business marketing game, this fundamental best practice will set you on a winning trajectory. Avoid This Common Start-Up...
by Maxine Bolt | Oct 5, 2020 | Customer Journey and Sales Funnel, Digital Marketing, Lead Generation, Targeting
At the end of all digital marketing activity lies the goal to drum up more business—aka, lead generation. Find out more in our latest blog.