by webmaster | Feb 6, 2024 | Digital Advertising, Digital Marketing Strategy, Targeting, Uncategorized
Forget TV, billboards and radio—if you’re spending money promoting your business in 2024, advertising on Google should be your first choice. Maybe don’t forget the other mediums, but you should prioritise online advertising. Google Ads is tops, with ROI of...
by webmaster | Jan 3, 2024 | Uncategorized
These digital marketing trends will be used in 2024 to send your business soaring! We’ve kept a close eye on digital marketing for decades, so we certainly know how to spot trends and discern which are worth following—or forgetting! This article counts down our...
by webmaster | Dec 1, 2023 | Uncategorized
Digital Marketing Annual Recap: 2023 Year in Review It is time for our digital marketing annual recap—looking at what we marketers have faced and embraced in 2023. What a year for business-to-business digital marketers! The sunset on Universal Analytics, Twitter was...
by webmaster | Nov 1, 2023 | Uncategorized
From Likes to Leads: Harnessing Social Media Marketing (SMM) For Business There’s no doubt that Social Media Marketing (SMM) is a must for businesses large and small. The question is not whether to be on social media but how to do it right. If you want the...
by webmaster | Oct 4, 2023 | Uncategorized
Google-Powered Success: Leverage Google Properties for Business If you are creating content for the web to attract and acquire more business, then you need to set up five essential Google Properties. Together, these properties—or tools—help you to optimise your online...